Sales and Marketing

Medical representatives play an important role in connecting Sanwa Kagaku Kenkyusho with medical institutions. It is vital that the pharmaceutical information we deliver is not only reliable and accurate, but also new and timely. It needs to be in your hands when you need it. The current focus of our sales and marketing activities is Seibule tablets, a diabetes drug, for which significant portion of our resources are allocated to delivering relevant medical information.

To contribute to community healthcare, the medical representatives of Sanwa Kagaku Kenkyusho are involved in various local activities, including the coordination of academic conferences and seminars so that we can disseminate beneficial medical information to as many people as possible. Study meetings on diabetes mellitus are held all around Japan. They are attended by many doctors and provide a significant contribution to local healthcare.
Our objective through these study meetings is to promote so-called local hospital-clinic cooperation. Sanwa Kagaku Kenkyusho plays a key role in connecting diabetes specialists at large medical institutions and physicians at various local clinics so that the information is shared among all parties of interest.

We retain the clinical information that our medical representatives collect from medical institutions and local clinics as a valuable asset. We store the information in our specially designed databank, called TIS, so that all units in our organization can share it. The opinions of doctors, pharmacists and other professionals working at the frontline of the clinical environment, as well as the opinions of patients are very valuable in creating new drugs and developing generic drugs of high added value.